theory research

Steve Neale - Genre - Repetition and Difference:

I will use repetition of the genre codes such as the murder being solved. This is what the audience like as it is what they are familiar with; they expect it. Without certain genre codes, the audience may become disappointed and decide not to watch again. However, I will include some difference to make the programme unique. The audience never really see the side of the murder, so with the voiceover coming from them, the audience can connect with and understand the killer for a change, creating an exciting twist to capture the audience in.

Stuart Hall - Representation:

I will encode meanings into the text such as what the killer has done and why, although the audience can decode and interpret the text however they want. By selecting and omitting out certain details, I can sway and manipulate how the audience respond. I may do this with how the killer is presented, and whether the audience respond with sympathy to him, or hatred. With all these elements combined, meaning is created for the audience.

Stuart Hall - Reception:

I would like the audience to decode the storyline and narrative of the programme positioned as a preferred reading. An oppositional reading could risk the loss of an audience. On the other hand, a negotiated reading would not be that bad as it may draw the reader in more to let them figure out if they agree with the text or not.

David Gauntlett - Representation:

Due to the audience using media texts to help create their own identity, I would like to include a variety of representations and characters that differentiate and don't always follow stereotypical character roles. I am hoping to offer a more diverse range of stars from whom the audience may pick and mix different ideas.

Curran and Seaton - Media Institutions:

As I am working independently on this programme, I am not one of the companies that are primarily driven by profit and power. This results in a different text being made, as it is solely made by me. The media concentration generally limits creativity and quality, so I hope to bring a unique programme to the poor variety of texts that there supposedly are.

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